About Bookassist
The leading provider of booking technology & online marketing services
Entirely self-financed, consistently profitable, Bookassist has brought together an expert award-winning team with many years experience in the hospitality industry, in internet consultancy and in enterprise level software design. These skills have been sharply focussed on the provision of booking technology and online marketing to the hospitaility industry. Bookassist is the leading provider of booking technology and online marketing services to the hotel industry in Ireland and has a significant and fast growing presence overseas.
Since 1994, before the web had captured the public imagination, the team has been at the forefront of internet technology research, development and innovation. Bookassist has consistenly been a leader in innovation in the hospitality technology space and has been first to market with a wide range of technologies and features in its Booking Engine suite of software - many features have since become standard industry practice.
Bookassist is a trading name and registered trade mark of Automatic Netware Ltd. with offices in Dublin (IE - Head Office), Madrid (ES), Prague (CZ), Paris (FR), Umbria (IT), Ayr (SCO) and Krakow (PO).
Read more about senior management
What We Do
Bookassist is about providing world class solutions to hotels so that they can unlock the power of their websites in building direct online business. We help hotels market themselves online and drive more direct business to their own websites. We offer booking technology and technical expertise that is the best in the industry, as hotel client testimonials and online customer comments attest to.
Bookassist counts among its staff professional researchers as well as hospitality industry insiders. This has uniquely allowed us to combine proven research and innovation abilities with deep knowledge and appreciation of the hotel business to produce unbeatable software solutions.
Bookassist continues to innovate and to research future trends, is regularly first to market with new features and, as a top reservations software provider, is frequently called upon for comment and contribution as an industry expert in national and international forums and in the media.
Bookassist is a member of the Open Travel Alliance (OTA) and the Irish Internet Association (iia) as well as numerous hospitality organisations.
Read more about recent appointments
Awards
Bookassist has twice been ranked in the Top 10 of the Deloitte Fast 50 Technology Companies in Ireland, in the Top 50 in the UK and Ireland, and in the Top 100 in the Fast 500 companies in Europe.
The company has been nominated for numerous awards in web development, online trade, online marketing and innovation. Bookassist has received both the Irish Internet Association's Netvisionary Award for Online Trade and an eircom.net Golden Spider web design award.